Rickard Hansson, CEO of Incentive talked to Microsoft Channel 9 last week in the US while visiting HQ in Washington all the way from Sweden, says MyNewsDesk.

Watch the episode of Web Camps TV, where host Brady Gaster and Hansson walk through Incentive. Hansson presents the latest version Incentive 2.7 features in Windows Azure, including a demo of how to customise appearance and build wikis, articles and blogs, using Microsoft WebMatrix 3. Hansson shows how Incentive can be integrated into Yammer, for organisations that have deployed Yammer already, and enhance it with Incentive’s Dashboard, wiki and activity stream features.

The Incentive product, social business software for enterprises, is one of the highest-rated applications featured in the Microsoft Web App Gallery. Hansson notes Incentive version 3 will be released later this year, with extra options and features based on client needs.