On November 4, E-commerce Park of Sweden and IKEA will co-host AI/Sustainability Day, an event designed to explore new practical perspectives on artificial intelligence, sustainability, and the future of e-commerce. Taking place at one of IKEAs global hubs, Sockerbruket in Helsingborg, the event promises to be a “must-attend” gathering for professionals looking to stay ahead in a rapidly evolving digital landscape.

A Day of Innovation and Insight

Attendees will dive into the latest trends shaping e-commerce, with a focus on how AI and sustainability are transforming customer engagement, operations, and business growth. The event will feature a mix of keynote speeches, interactive discussions, and hands-on breakout sessions, offering both inspiration and practical tools for industry professionals. The break-outs are made with industry experts, such as Contentor and Mimir.

“We will host mutliple break-outs during the event, something that has become a signature of our larger events, and something that is very appriciated by all attendess and our community”

says Felicia Johansson, coordinator at E-commerce Park of Sweden

High-Profile Speakers and Cutting-Edge Topics

The lineup includes leading voices from both local statups and IKEAs innovative projects:

  • Malin Cleverdal (IKEA) will unveil a new platform dedicated to the secondhand market, highlighting IKEA’s commitment to circular economy practices.
  • Manuel Lemholt Berger (nimt.ai) will talk about visibility in AI engines such as ChatGPT, bringing fresh perspectives on AI-driven customer engagement
  • Nicole Wai and Dr. Prajnajit Mohanty (IKEA Sweden) will share insights on how AI is revolutionizing IKEA’s operations.
  • Josefin Runquist (Inimini.se) will talk about their journey to become a fast growing second hand e-commerce store for kids.

Networking and Collaboration

In addition to interesting discussions, the event offers ample opportunities for networking.

“Attendees will leave with actionable ideas to implement in their own businesses, as well as new connections within the e-commerce community.”

continues Felicia

Place: IKEA Sockerbruket and Mindpark Helsingborg, 1 Sjögatan, 25225 Helsingborg
Date and time: 4 Nov 2025, 9.00 – 13.30
Registration: Tickets available here.