Martin Thörnkvist chatted with James Pember from the Swedish Startup Space, Stockholm’s startup news and event hub, last week in this interview .

Thörnkvist is Program Director of Media Evolution and The Conference, works with Flattr and music label Songs I Wish I Had Written, and is in and around the hive of activity at Media Evolution City.
From this vantage point, he gave some thoughts about the great collaborative efforts and what’s been building up in Malmö to make it a place for success, about to reach the point of being a real ‘startup scene’.

“The mixture between developers, entrepreneurs, designers, people who’ve done an exit or two and the public “innovation system” is in place and is maturing. Everybody is very accessible and helpful to each other. I think this a great asset when it comes to build a globally successful company from a small town.” says Martin Thörnkvist Program Director of Media Evolution.

Without failing to mention local startups,, Get Sales Done, SettleBox, Tunaspot, Emues, and Flattr, Thörnkvist is sure that the people behind those companies will soon create a global success.

Media Evolution is organising it’s annual ‘The Conference’ for 9th time this August, and Thörnkvist says they’ve been working really hard to get great speakers and ensure a personal and human approach and feel. The Conference, themed “Power, Disruption and Lies” will bring 900 participants and 50 speakers from across the globe together to focus on factors affecting society, from a media industry angle. For participants,

“You will be among the first to know about what macro- and micro media trends are coming and how they are affecting our lives and societies. You will get inspiration and hands on ideas for your everyday life and business life. And you will be apart of the only media conference that is gender equal, both in speakers and audience! ” says Martin Thörnkvist about The Conference

All sorts of people from within the industry, in communication, design, planning, programming and growth hacking, will explore “human behaviour”, “new technology” and “make it happen” in the 5 days of avtivities. Previous years conferences have been sold-out successes, so be sure to watch this space.