The new batch of companies starting in the Future Retail Incubator program at E-commerce Park of Sweden has now been made public. For the first time, participants are involved in both the e-commerce track and the sustainability track, which focuses on circular business models.
One aspect that sets Future Retail Incubator apart from other incubators is the number of female entrepreneurs participating. This strong representation of female founders demonstrates the incubator’s commitment to fostering an inclusive and diverse entrepreneurial environment. Participants come from across Sweden, with some even coming from outside Europe, further strengthening regional collaboration and international connections.
Among the companies in the incubator are:
- Miniferrum: A company creating innovative iron supplements for children and women, based entirely on heme iron.
- Fyaril: A marketplace connecting global producers of handmade and sustainable products with customers.
- Lahku: Climate-smart and eco-friendly clothing, inspired by nature and produced under fair conditions.
- Catmist: A player in the pet industry offering innovative and healthy products for our four-legged friends.
- Go Cirkular: A beauty brand specializing in upcycling raw materials to reduce environmental impact.
“We are excited to welcome these promising new companies to our incubator. They represent a wide variety of industries, but all share a common drive to create value for customers and a desire to grow. We are especially proud that the majority of our entrepreneurs are women, and we look forward to continuing to promote diversity and innovation in entrepreneurship.”
says Zhenni Liang.
“The program has had more female than male entrepreneurs applying and being accepted over the past five years, which is quite rare compared to many other incubators and accelerators,”
Zhenni continues.
With Zhenni Liang’s leadership, the focus on sustainability has significantly increased within the incubator program. Zhenni, who was a key figure behind the recently concluded the international Impact event, The Drop, has taken on the challenge of ensuring that more sustainable business ideas in retail can grow in Sweden.
Since its inception in 2015, the Future Retail Incubator has helped e-commerce companies grow faster than the industry average, with a strong focus on sustainability and expansion. The program offers companies unique support, including expertise in digital marketing, networking opportunities, and access to resources necessary to build successful e-commerce businesses.
The new group of companies is expected to contribute to strengthening the incubator’s already impressive track record. Companies that have previously participated in the Future Retail Incubator have shown an average annual growth rate of 40%, and their combined revenue now exceeds € 60 million.
Transparency: Karsten Deppert, the initiator of this site, is also co-founder of E-commerce Park of Sweden and has been part of founding and leading their incubator program.
