Malmo-based Pinmeto continues growing. In addition to opening a new office in Stockholm startup’s team has tripled, growing from 5 to 15 people just within a couple of months.
Pinmeto was founded in 2013 by Daniel Melkersson, Petter Palander, Michael Nilsson och Marcus Olsson. The platform helps chain and franchise businesses to create local digital presence. The aim is to better reach customers and achieve better results with their digital marketing on social platforms and search.
Among Pinmeto’s current clients are Q8, Barista and K-rauta with about 2 new companies joining the platform every week. And one of the biggest clients who has contributed to Pinmeto’s expanssion and growth is Fitness24seven. During the collaboration over the past 8 months Fitness24seven has really strengthen its online presence and increased its social media follower count.
Among other things Pinmeto is also planning to take in 20 million SEK (about 2 million euro) this year, a part of which has already been taken up in convertibles from existing owners in December.
“It’s about being able to grow faster. Most of our competitors are in the US so there is a window to fill, but we must accelerate right now,” – says Daniel Melkersson.
In May Pinmeto is moving into its own office at Panoras’ old premises at St Getrudsgatan in Malmo with ambition to recruit about 10 more people during the year.